Promo codes are a great way to reward loyal customers. Incentives to spend more and shop more often are a few of the reasons why customers prefer shopping with a coupon code. In addition to increasing the number of sales, you can also increase the average order value. This will make your customers come back again. And as a bonus, you will have a repeat customer and thus more money in your pocket. Here are some ways to use promo codes to boost your profits.
Motivate customers to spend more
One way to motivate customers to spend more while shopping online is to offer them a free gift with the purchase. This can be an additional sample of a product, a branded coffee mug, or anything else that entices customers to spend money. While free gifts and Macys promo code are a good way to get more sales, they can also be an excellent promotional tool.
Time is an important factor when giving out promo codes. Customers should receive them at a time when their purchases are slow. Often, a discount or freebie is more appealing at the end of a slow season. But in peak seasons, these offers are even more tempting. A discount is an opportunity to increase a customer’s average order value. But how do you do it? Here are some ways to motivate customers to spend more when shopping with promo codes.
Incentivize customers to return to your site
One of the easiest ways to encourage customers to return to your website is to provide them with a coupon code. Most people would be happy to receive a discount when they shop online. But there are many other ways to encourage them to purchase your products.
The more coupons your customers use, the more likely they are to make a purchase. Promo codes work well with email marketing. By sending customers coupons at the right time, they’ll be more likely to buy something. If you’re sending out emails at random, you’ll have to ensure that the messages are timely and relevant. Emails will also keep customers engaged and feeling special. Creating an email campaign that includes a discount code can be an excellent way to keep customers coming back.
Increase profitability
It is a proven fact that customers prefer shopping with a promo code over paying full price. In fact, over 20% of cart abandonments are attributed to price. Offering a discount code will influence customers to buy more and return more often.
Increase average order value
One of the easiest ways to increase your average order value is to offer customers a time-sensitive deal. Promo codes that run only for a limited time can be advertised via social media or as a banner notification on your website. Customers may feel guilty ordering too much, but displaying the overall savings can prevent them from abandoning their carts. Here are some other strategies to increase average order values:
Offer a first-time discount to encourage customers to purchase more. For example, if a customer can only avail of a discount on their first purchase after registering, they are likely to add more items to their cart. If a customer finds the deal too good to be true, they will likely buy more from you. This will help you increase average order values and improve your brand’s reputation. In addition, if your customers love the products they buy, they are likely to return.